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Acclaimed brands unite
to create striking fire range
Model: Arroyo Private residence, USA

Powerful Partnership

Revered in the Unites States as the first company to create furniture for full-time outdoor use, Brown Jordan is known for distinctive silhouettes that enhance “traditional, transitional and contemporary environments.” Established in 1945 by Robert Brown and Hubert Jordan in Pasadena, California, this illustrious legacy brand has also retained its success – and substantial market share – by collaborating with some of the world’s best industrial designers, in this case EcoSmart Fires.

Adding a striking focal point to indoor and outdoors entertaining spaces, Brown Jordan Fires are the epitome of elegant and forward-thinking construction. Combined with EcoSmart’s well-proven expertise in bioethanol fire design, each handcrafted piece fuses functional features with eye-catching profiles and decorative accents.

“This partnership pairs EcoSmart Fire’s innovative and clean-burning fire design solutions with Brown Jordan’s timeless collection of casual furniture, to create a lasting line of products which complement existing and future collections,”

Stephane Thomas, director of The Fire Company, creator of EcoSmart Fire

“Partnering with a company that embraces outdoor living as an experience and whose products reflect that philosophy through design integrity and innovation was crucial.

“Brown Jordan’s iconic line of leisure furnishings is a staple of outdoor living in its own right, and it is our hope that Brown Jordan Fires will be the catalyst which inspires family, friends and neighbours to ‘gather around’ for generations to come.”

Adds Gene Moriarty, CEO of Brown Jordan International: “Our partnership with EcoSmart Fire represents an extraordinary opportunity for Brown Jordan and our customers. Since 1945, Brown Jordan has continued to seek out ways to create functional and inspiring outdoor settings - with beautiful results.

“Brown Jordan Fires now allows us to offer customers another innovative element to enhance both exterior and interior environments with the highest quality, eco-friendly fire products on the market - a perfect complement to our elegant casual furnishings. We are confident that Brown Jordan Fires will strengthen our brand and generate real excitement among our loyal following of residential and trade clients.”

Featuring five new sophisticated designs – Urth, Cloud, Equinox, Flo and Lumen – Brown Jordan Fires deliver an outdoor fire experience that is in harmony with the surrounding environment.

Unlike traditional fire pits, Urth’s clever design prevents the flame from blowing out when it gets windy. And while it was inspired by handcrafted stoneware pottery, its substantial frame belies its manoeuvrability. Lightweight, fibre cement construction makes it easy to reposition while drainage outlets creates a fire design for all seasons.

With its generous, 47-inch diameter and fibre cement low profile, Cloud is the ideal conversation fire pit centrepiece. Featuring a lip at its central base that firmly holds the AB8 ethanol burner in place, Cloud’s soft curves and neutral tones work with a wide range of indoor and outdoor applications.

Seamlessly blending the comfort of a fire pit with the convenience of a coffee table, Equinox provides plenty of space for guests to gather round. Handcrafted from fibre cement and 304-grade stainless steel, Equinox’s EcoSmart Fire bioethanol burner comes with a removable core that gives you control of flame height and fuel efficiency.

Flo’s streamlined, geometric aesthetic and neutral colour palette complements any pre-existing décor scheme. At five feet in length, its slender design provides ample room for everyone to set down a drink or kick up their feet and have a chat. The elongated flame is sunken just below the table’s surface to protect against wind and to preserve functional table space.

Then there’s the laser-cut Lumen, which was inspired by the light that filters through leaves in the forest. Lumen’s bronze patina powder-coat adds a speckled texture and extra layer of protection to the otherwise smooth, weather-resistant steel frame. Emitting a rich, golden glow, this portable design looks stunning either on its own or in a group.

e-NRG Bioethanol, a clean-burning fuel that releases a powerful orange fire without any of the messy by-products, fuels all Brown Jordan Fires.


  • Country: United States
  • Specifier: Brown Jordan Fires

Featured Model

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Look Book #6

EcoSmart fires have been installed in residential
and commercial settings all over the world.